When two professional worlds don't naturally communicate with each other

France and South Korea have long-standing economic and cultural ties, but their business worlds operate according to profoundly different principles.

A historic castle with a slate roof and a central tower, surrounded by greenery and old houses, under a blue sky with a few clouds.
A view of a river with vegetation in the foreground, a cluster of buildings in the middle ground, and mountains in the background under a clear sky.
A Ferris wheel at a carnival, seen from below, with people walking or standing on a walkway at the top. The sky is light blue, and there are trees in the foreground.

How does it work?

A bridge stands because it has two banks.

It's the combination of our two perspectives that allows us to guide you across this bridge in both directions

01
Exchange

A 30-minute call, free of charge.

Tell us about your project, and we'll give you our honest opinion on whether we can help you

02
A customized proposal

You will receive a written proposal with detailed cost estimates: objectives, milestones, timeline, and budget—all tailored to your project, with no one-size-fits-all solutions.

03
Prepare and support

We train your teams in business etiquette and scheduling appointments. We’re also there to support you during any business trips or events.

04
Follow-up after the meeting

Follow-ups, debriefings, upcoming meetings: In Korea, relationships are built primarily after the first meeting.

They placed their trust in us

For the past two years, we have been supporting Korean institutions and entrepreneurs with their projects in France. These initial successful assignments have convinced us to offer this service in the opposite direction: helping French companies expand into South Korea.

A group of people holding a banner during an outdoor outing, with sheep in the background, in France or England, on a sunny day.
A group of people listening to a woman speak during a guided tour of an indoor space with wooden walls and shelves.

Korean eyewear brand - SILMO Paris Trade Show, September 2026

Support for a Korean eyewear brand during the three-day trade show: presenting the product line to visitors, identifying serious prospects, and arranging meetings with the CEO so she could focus her time on the most important discussions.

Institutional Delegation - Andong Region (South Korea), April 2025

Comprehensive organization of a thematic study tour in France for a delegation: program design, booking and coordination of French service providers, and French-Korean interpretation throughout the entire stay.

A showroom with sunglasses on a counter in the foreground, two men talking in the background, a modern setting with other people and exhibition booths.
A group of people chatting near a booth selling eyeglasses at an exhibition center or trade show. Several pairs of eyeglasses are displayed on the counter, and two men—one of whom is wearing glasses—are engaged in conversation.

Korean Food and Beverage Companies - SIAL Paris Trade Show, October 2026

Interpretation services during the five-day trade show for a Korean agri-food cooperative: facilitating its interactions with European visitors and buyers in Korean, French, and English.

Preparing Your Project

Every project begins with an initial consultation, which is free and non-binding. Together, we address the key questions that shape the project:

  • What is my goal, and what does success actually mean to me?

  • What are my deadlines, and are they realistic from the Korean side?

  • Who are the right people to contact, and in what order?

  • Is my team culturally ready for an initial exchange?

This is the most important step: it allows us to truly understand your goals and offer you the support that best suits your needs.

Contact us to discuss your project

You can fill out the form below or send us an email at contact@blablakorea.com

(First consultation is free)

Why does our duo make a difference?

An intercultural consultant will talk to you about cultural norms. A translation agency will talk to you about words.

We bring you both at once, because our duo combines these two areas of expertise

Jonghyuk identifies the Korean counterparts, knows which tools are actually used there (often very different from Western standards), and immediately spots what, in a particular approach, might not go over well culturally.

Jeanne structures the project, translates business objectives in both directions, and ensures that each step remains clear, well-defined, and achievable.

But first and foremost, we continue to learn. We regularly meet with those who have been fostering ties between France and Korea for years: entrepreneurs, institutions, and people working on the ground. In 2026, for example, we participated in K-Founders Connect in Paris and in the symposium marking 140 years of Franco-Korean relations, held at the National Assembly. Every exchange with more experienced individuals enriches the support we offer you.

A group of people posing for a photo at a conference, with a sign in the background that reads “2026 K-Founders Connect in Paris.”
Two men in suits are posing together at an event. They are in the center of the photo, in a room with wood paneling, with other people in the background working or talking.
Jonghyuk and the president of Kimchi Château pose for a photo at a conference in Paris. They are making a heart shape with their hands, and the woman is wearing a plaid coat. The young man is wearing a white shirt and a name tag around his neck.

The observation that set everything in motion

Jonghyuk has always seen this, without even thinking about it at first: in Korea, people don’t look for information the same way, they don’t contact business partners the same way, and they don’t use the same tools. Naver instead of Google, KakaoTalk instead of email, and a contact hierarchy that’s completely different from French customs. What seems obvious to him isn’t obvious to anyone here.

Jeanne, for her part, learned this the hard way. Four years abroad—including two years in South Korea—and the realization that you can be thorough, well-prepared, and have the best of intentions, and still hit a wall.

It was this twofold realization that prompted us to build this bridge ourselves: not to sell a ready-made solution, but to spare others the detours and misunderstandings we ourselves had to face.